Personal Brand

Is Your Marketing Working at the Level You Want?

Is Your Marketing Working at the Level You Want?

Most real estate marketing doesn’t work, you know why? Because we’re not delivering value. Keep an eye out the next time you see some real estate marketing. What is the message? 9 out of 10 times the marking message is…

Are You a Secret Agent?

Are You a Secret Agent?

We all know the best types of clients, those that come from your sphere and your network. Agents who run a sphere and network based business benefit from having the highest income earned per hour worked, and isn’t that the…

Are You an Agent by Accident or on Purpose?

Are You an Agent by Accident or on Purpose?

Where did your last few clients come from? Did you wait for the phone to ring or were you proactively engaging with your sphere? Unfortunately, most will reply that they’re hoping their past client remembers them and that their phone will…

Are You a Rockstar Agent? Don’t Be.

Are You a Rockstar Agent? Don't Be.

Your marketing approach shouldn’t be about you because egos do not equal client satisfaction. It doesn’t matter how many houses you sell, it matters whether the client gets what they need on their sale.  Instead, focus on how you exceed client expectations…

What Is Your Best Marketing Spend?

What Is Your Best Marketing Spend?

It’s easy to spend money in real estate. During the time you watch this video you’ll probably receive at least one phone call or email offering you a great deal on the latest real estate marketing strategy…but what is truly…

Do You Have a Proven System for Generating Business?

Do You Have a Proven System for Generating Business?

It’s the time of year when you’re looking for some more business. So what do you do? Do you wait for the phone to ring? Or do you have a system that’s already in place so you know that you’ve…

How to Thrive in Sales Without Ever Selling

How to Thrive in Sales Without Ever Selling

We all know the unfortunate truth, nobody likes a salesperson. Or, at least not the stereotype of a salesperson. Most salespeople get grouped together in this bad reputation sales club. You know, car sales, insurance agents, real estate agents. But…

What Materials Should You Have for a Buyer Presentation?

What Materials Should You Have for a Buyer Presentation?

The buyer presentation, or better yet, the buyer conversation, is a crucial but often overlooked part of a successful real estate business. When meeting with clients the materials and how you present are a very important part of the process. In…